Main Tasks
Conduct a competitive audit. Have your intern conduct a competitive audit by researching your brand’s competitors and taking note of how they’re handling their social marketing. Get them started by telling them who a few of your competitors are, but have them build a more comprehensive list from there. As they look into your competitors,
Create a content calendar. Real-time advertiser is exciting and off-the -cuff when coincidental or unexpected events occur, but the rest of the time you need a content calendar to rely on. By not planning your calendar ahead of time, you could end up scrambling for content to share last-minute, which often results in spelling mistakes, low-quality photos or an overall value-deprived post.
Build a library of stock photos. There are a lot of websites out there that can supply you with great stock photos, but it’s even better to have an in-house file that you and your team can pull from. Have your intern write a list of stock photos you’ll need and then start photographing them either inside or out of the office. The photos can then be uploaded to a photo sharing system, like Google Photos, organized and tagged, which will make them easy to find quickly
Curate content. Once your intern has a good idea of the type of content your audience most enjoys – which will be uncovered during the analytics phase, which is why it’s a good idea to start with that – you can have them curate content. This isn’t just a quick fix when you don’t have enough of your own content to fill in your calendar; it’s a great way to engage with the community and other influencers. Curating content shows your audience that you’re most interested in providing them with helpful information no mat ter where it hails from and that what’s best for them is more important than your traffic or sales numbers.
Offer customer support via social. Today’s customers are turning to social media to contact support agents and they expect to get a response ASAP. Your intern can man social media support in order to respond quickly, and if the solution isn’t simple enough for them to handle on their own, they can move the customer through to a live agent who can tackle their issue
Create training guides for other interns. As your intern goes about tasks, ask them to keep track of what they do and how they do it. By creating guides and internal documentation, it’ll be easier to train future interns and employees instead of starting from scratch each time. It also makes it possible for management to review intern tasks to make sure they were carried out correctly
Employer: European Sea Food
Send your CV to careerservices@cud.ac.ae with the title of the position in the subject line
Refer to the attached Job Description